Misleading Fitness and Health Commercials :: Fitness and Health Scams

Some people do not know alone that much about exercise and dieting. They do not know good for you(p) ways to eat, and they dont realize that one cant get the Perfect Body in just a hardly a(prenominal) days. These people argon possibly victims of Fitness Myths. In 2002, the Federal sight Commission released a report that sh ard a review of ccc weight-loss ads promoting 218 different fruits. They found the rampant use of false or delusory claims (FTC, 2003) Misleading fitness products can be particularly damaging. If one is lead off into purchasing a product and the product doesnt work as it was publicize, not only have you wasted your money, but also the product may have physically hurt your body. FTC chairman Timothy Muris negotiation about the advertising and promotion tactics of the fitness industry ads that concord claims and promises that are clearly implausible and patently false run in all forms of media, with the notable exception of network TV (F TC, 2003). Misleading ads are common among all forms of media. Although TV commercials may be more herculean in their persuasion, an obvious reason for this is that TV advertisements show more lead astray commercials. A technique frequently used in commercials to make them look credible is that many deceptive ads run in highly esteem publications and they are perceived to be credible(FTC, 2003). Therefore if the TV curriculum you are watching, while the commercial is existence played, seems credible, consumers tend to believe that the products advertised during the episode are also trustworthy. One such misleading advertisement was for a product called Skinny Pill for Kids. This diet pill was targeting kids ranging from era 6 to 12. The pill was supposed to help kids lose weight and proffer essential daily vitamins, minerals and herbs. The marketer of the supplement said her company had not done safety tests on children (CNN, 2002). It turned out that the product being advertised as a miracle to help children loose weight contained herbs that are diuretics. Uva ursi, juniper berry, and buchu leaf all cause the body to lose water. A doctors guide to drugs and alternative remedies, states the uva ursi should not be given to children under get on with 12 (CNN, 2002).